Digital Marketing Strategy & Consulting
We work with you to develop a solid digital marketing strategy complete with goals and milestones. However, we don’t stop there. We provide consulting services every step of the way to ensure that you are capitalizing on the latest marketing trends and following best practices.
Media Planning & Buying /Pay-Per Click
We provide media planning that meets your company’s goals, whether they be awareness, prospecting, or driving conversions. We determine the best channels, audience, and messaging within your designated budget.
Social Media Marketing
With social media dominating the web, organic and paid strategies are a must. Our organic strategies include developing compelling content, customer engagement, and brand monitoring. Our paid strategies include targeting the right audiences with great ads and landing pages.
Digital Media Campaign Management
Our campaign management services include campaign setup, daily optimization, and budget management. The goal is to drive the best possible performance for your target ROAS and budget. Campaign management encompasses all digital channels such as paid search, paid social, retargeting platforms, online marketplaces, and more.
Online Reputation Management
It can take years to develop a great reputation, but only minutes to destroy. That is why online reputation management is a crucial component of your digital marketing strategy. At Rivet Digital, we monitor your brand’s reputation through listening tools and feedback mechanisms to proactively resolve customer service problems before they go viral. In addition to reputation management of more traditional platforms, such as Facebook and Twitter, we monitor all major social channels, online marketplaces, forums, and even your own website’s reviews.
Online Marketplace Selling
Retailers often find that they can greatly expand their reach by listing their products with online marketplaces such as Amazon, E-Bay, Walmart.com, and clearinghouses such as Channel Advisor. Our online marketplace services handle any advertising surrounding your online marketplace listings. We also handle listing setup and product description optimization.
Email marketing is typically one of the highest revenue generators in the digital marketing space and is a great way to stay in front of customers and prospects. At Rivet Digital, we work with you to establish an email marketing plan that covers segmentation, A/B testing, design, content development, frequency, and email type.
Conversion Rate Optimization
Optimizing conversion rate is the bedrock of a solid digital marketing strategy. A conversion is typically defined as a sale or a lead, but can even be a micro-conversion such as an e-newsletter signup. We work to continually improve conversion rates of your website and participating media channels channels through ongoing A/B testing.
If Your Agency Doesn’t Have Skin in the Game, Change Teams
We’re different from other digital marketing firms because we have skin in the game. We are financially motivated to drive the “right” kind of sales. Right to your bottom line. By helping you find the “right” kind of customers—brand advocates and repeat purchasers—we can drive new sales, and build your brand and your business in the process.
If we can’t help you profitably grow your business in as little as 30, 60 or 90 days, then you should let us go. No hard feelings.
Call (207) 775-3143 to learn how we can bring greater accountability and profitability to your digital marketing programs.
Our team brings a wealth of advertising and operations experience.
We often share resources, expertise and results with our agency partner KPI Direct, a marketing management agency specializing in direct response advertising. Meet a few key members of our team.
Account DirectorA pharmaceutical professional who has managed multi-million dollar, multi-channel brands (direct, retail and trade) for leading health and beauty organizations, Becca Shaw brings significant expertise in launching products, building brands and boosting sales. Her role at Rivet Digital includes helping clients reach their business objectives by developing customized plans, optimizing media, leveraging the client team’s expertise and meticulously managing every campaign detail.
Founder & CEORivet Digital is led by Scott Badger, who brings a wealth of experience in financial management, technology implementation, strategic planning, profitability analysis, operations management and process improvement. Previously Scott served as the chief executive of Advanced Metabolics. He also served as a senior consultant at Ernst & Young (now Cap Gemini), advising Fortune 500 clients and emerging e-businesses including American Express, Allstate, Credit Suisse First Boston (formerly DLJ), and Marriott. Scott received his MBA from Marymount University, and a BS degree from the University of Maine.
Digital Marketing ManagerBecky has the experience—and the acronyms—to create, execute and lead digital advertising initiatives. As a Google AdWords certified professional, Bing Ads accredited professional and Inbound Certified professional, she manages the day-to-day operations for client campaigns. Specialties include Pay-Per-Click (paid search, display and remarketing campaigns) and social media advertising. Becky received her MBA in Marketing from Southern New Hampshire University and Bachelors degree in Communication from Endicott College.
Digital Marketing ManagerLaura brings over ten years of marketing experience to Rivet. She has extensive experience helping both B2C and B2B companies meet their aggressive growth goals. Laura manages the day-to-day operations for client campaigns. Her specialties include Pay-Per-Click, email marketing, content creation, and marketing analysis; although if it pertains to digital marketing, she likely has plenty of experience. Laura received her Bachelors and Masters degrees in Economics from the University of Texas at Arlington.
Who are we?
Think of us as campaign craftspeople—rocking digital tool belts.
What do we do?
We make sales happen.
How do we do it?
By employing some of the very best digital marketing strategists--IRL. Here are some of the traits we value: Smart, Creative, Obsessed with the Numbers, Collaborative. Agile, and Entrepreneurial.
For media queries, please contact Sunshine Morrison at firstname.lastname@example.org.